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In business, from my experience, I find that TRUST is lacking more than anything else by most people. I find that this is a result of the experiences they themselves have had over time.
Without trust a business can’t grow. The people in it can’t grow and the relationships with clients and customers can’t grow!
According to Merriam-Webster, trust is defined as the “assured reliance on the character, ability, strength, or truth of someone or something.”
This makes total sense. We need to know and understand within ourselves that we can trust another, before we go to the next step of relying on another. This comes by learning about them and their character.
I totally understand the saying for many, ‘once bitten, twice shy’ even though for me I am always ready to give that second chance. Learning to understand and give trust can change the attitude in any business. We need to know and prove that we are trustworthy firstly, by showing this in how we live our lives. Once we do this, everything else will naturally follow on from there.
Trust is earned. This can usually take time especially if the people are of different personality styles. We need time to get to know them to see if we resonate with their values and beliefs.
I have found, over my many years of business experience, that if we do not trust others, we need to take a look at ourselves and our own trust issues. Do we trust ourselves? Would be do business with ourselves?
Developing trust outside your own inner circle is something that is often difficult to find. From a business perspective, by joining a Business MasterMind Group you get the opportunity to meet peers on a face-to-face basis. You can then develop trust and gain support that is often lacking in the marketplace. The groups I put together are created with a lot of thought and scrutiny. Find yourself a group that does the same!
I believe that if I pick the participants wisely, a level of trust will be built fast and will become quite significant. This is the reason for the process prior to being accepted into a group. I have to know that I am prepared to work closely with someone for six months, as well as be happy to talk about them and promote them to my contacts.
A referral is a reflection of the person who gave it! If I suggest that two people connect, it is imperative that I KNOW that there will be synergy there, that they have something in common, that they are trustworthy, that their skills support each other and that trust can and will be gained.
Confidentiality for businesses is essential at certain times, especially if the business is creating something new in the marketplace. It can sometimes mean thousands of dollars or maybe millions if confidentiality is not kept. I do suggest to everyone that they use a Confidentiality Agreement when doing business to protect themselves. This needs to be a legal document within Joint Ventures, Partnerships etc.
Our levels of trust in business and with governments globally is declining. If you are looking for some help to gauge trust levels I suggest you look at the Edelman Trust Barometer.
This is an annual global survey, which spotlights trust by country, institution type, business sector and type of person. It also looks at what topics contribute to trust, and how leadership can best embody trust. It is worth taking the time to check this out if you are wanting to monitor businesses and their impact globally on trust. This may be a good indicator to you and how your run your business.
As small business owners understanding the importance of TRUST is essential.
For more information on masterminding and how it can help you there is a Q&A on my site. Check it out to see if Business MasterMinding is for you.
Ready to take your business to the next level? Let me know!
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CALL me at +61 414-278-344
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